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Libra


Brand CampaignStuck to the back of a Libra pad, are the well-loved ‘Odd Spots’. 

For over 20 years, these strangely-placed facts have offered a moment's respite 
(during what is otherwise a pretty f*cking terrible moment) in one's day. 

We wanted to turn this brand asset into a taboo-busting campaign, by highlighting 
not-so-odd topics that are still treated as such. From mentrual leave to orgasms. 










PROJECT 6 LIBRA NOT SO ODD SPOTS






For those that haven’t had the pleasure of opening a Libra pad,
this is an odd spot.



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©G&TGeorgia Payne & Tiger Hongmung2025