PROJECT 6 LIBRA NOT SO ODD SPOTS
Stuck to the back of a Libra pad, are the well-loved ‘Odd Spots’. 

For over 20 years, these strangely-placed facts have offered  a moment's respite (during what is otherwise a pretty f*cking  terrible moment) in one's day. 

We wanted to turn this brand asset into a taboo-busting campaign, by highlighting not-so-odd topics that are still treated as such. From mentrual leave to orgasms. 










Thanks 

To Cat & Bella, the creative duo who helped run with this project as we were pulled in every other direction. You and the team nailed it. Sorry for the 234 rounds of feedback. 

To the team at Libra for your contributions. Many, many contributions. 



PROJECT 6

LIBRA

NOT SO ODD SPOTS

©G&TGeorgia Payne & Tiger Hongmung2024